SpotOn.
Turning a fragmented, support-dependent platform into a self-service restaurant OS.



Product Design Leader
For two decades I've turned ambiguous, messy problems into products people love, from seed stage startups to public companies.
Some untangled fragmented tools and aging systems. Others were new flagship products, built from nothing. Each one brought people together, distilled into a single clear platform, and shipped at scale, from seed stage startups to devices used by millions.
Turning a fragmented, support-dependent platform into a self-service restaurant OS.



Taking a highly technical, on-premise tool to an accessible cloud-native product.



Building the team and the practice behind a cohesive enterprise experience.



Bringing one coherent experience to a fragmented, multi-business-unit ecosystem.



Replacing slow legacy systems with a unified, research-led operations platform.



Reducing friction across a complex, two-sided talent marketplace.



Demystifying hiring for recruiters with a unified product, design system, and brand.



Hardware UX and companion app for a premium wireless speaker.



A live fitness and coaching platform connecting enthusiasts with trainers.



A 0→1 children's storytelling world with warm art and gentle AI narration.



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